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$500 Invested, $900 Earned: Your First Month Selling Perfumes (Only We Will Tell You This)

$500 Invested, $900 Earned: Your First Month Selling Perfumes (Only We Will Tell You This)

Reading Time: 9 minutes | Category: Business Guides | Level: Beginner

Quick Takeaways

  • A conservative $300 initial investment delivers 128% ROI in 30 days while a more serious $500 initial investment yields a 145% ROI in 30 days.
  • Reinvestment of all sales revenue is the game-changer — investing ALL revenue (not just profit) doubles your inventory and selling opportunities for the next cycle.
  • The 30-day hustle mindset separates winners from dabblers — commit to reinvesting everything for 30 days, then collect your profit at month-end with momentum building for the following months.

You've seen the Instagram posts, you’ve seen the TikToks. People claiming they're making thousands selling perfumes. Maybe you've wondered if it's real. Maybe you've thought about starting but got stuck figuring out how much to invest, what to buy, or if anyone would actually buy from you.

What 90% of people don’t understand: Your first month isn't about getting rich. It's about proving to yourself that this works.

And the truth? With $300-500, a solid plan, and real hustle for 30 days, you can walk away with cash profit AND more inventory than you started with. That's not hype. That's math.

Let me show you exactly how.

📥 Download the Free 30-Day Perfume Reseller Calendar

The PLA Advantage: Your Secret Weapon

Before we talk numbers, you need to understand why PLA's promotions change everything for beginners.

Most wholesale suppliers make you buy in bulk—12 bottles minimum, one scent, take it or leave it. That's great if you already know what sells in YOUR market. But if you're just starting? That's a gamble.

PLA's tiered promotions let you build smart, diverse inventory without the risk:

  • 2 for $100 = $50 per bottle average
  • 3 for $100 = $33.33 per bottle average
  • 4 for $100 = $25 per bottle average

Here's the power: You can mix and match across all three tiers.

Want 4 affordable bottles, 3 mid-range bottles, and 2 premium bottles? Done. That's $300, and you've got 9 bottles spanning multiple price points, scent families, and demographics.

This is how you reduce risk and learn what YOUR customers want without betting everything on one product.

Now let's talk about what your first month actually looks like.


Two Real Starter Packages (Choose Your Level)

Package A: The Conservative Start — $300

Who this is for: You're testing the waters. You want to prove this works without major financial risk. You're willing to hustle, but you want to start smart.

Initial Purchase:

  • 1x "4 for $100" pack = 4 bottles ($25 each)
  • 1x "3 for $100" pack = 3 bottles ($33.33 each)
  • 1x "2 for $100" pack = 2 bottles ($50 each)

Your Investment: $300

Your Inventory: 9 bottles

Average cost per bottle: $33.33


Month 1 Game Plan: Two Selling Cycles

Here's where most beginners get it wrong. They buy inventory, sell a few bottles, pocket the money, and wonder why their business isn't growing.

You're going to do the opposite.

CYCLE 1 — Days 1-15: Prove It Works

Your job is simple: sell 6 bottles in 15 days.

At $50 retail each, that's $300 revenue. Sound aggressive? It's not. That's less than one sale every two days. You can do this with friends, family, coworkers, and a handful of social media posts.

Cost of those 6 bottles: $200

Revenue: $300

Profit so far: $100

But here's the key move:

DO NOT pocket that $300. Instead, reinvest immediately.

On Day 15, you're taking that entire $300 and buying MORE inventory:

  • 1x "4 for $100" pack = 4 bottles
  • 1x "3 for $100" pack = 3 bottles
  • 1x "2 for $100" pack = 2 bottles

You just added 9 MORE bottles to your inventory.

Status on Day 15:

  • Bottles remaining from initial purchase: 3
  • Fresh inventory you just bought: 9
  • Total bottles available for Cycle 2: 12 bottles

CYCLE 2 — Days 16-30: Build Momentum

Now you're operating differently. You have variety. You have options. When someone says "I don't like floral scents," you can say "No problem, I have fresh and woody options too."

You're going to sell 7 bottles in the second half of the month.

Revenue: $350 (7 bottles × $50)

Cost of those 7 bottles: $233

Cycle 2 profit: $117


Month 1 Final Results:

  • ✅ Total bottles sold: 13
  • ✅ Total revenue: $650
  • ✅ Total cash invested: $300 (your initial purchase only)
  • ✅ Total cost of goods sold: $433
  • ✅ Net cash profit: $217
  • ✅ Remaining inventory: 5 bottles (value: $167)

Total value you created in 30 days: $384 ($217 cash + $167 inventory)

That's a 128% return on your $300 investment in one month.


Package B: The Serious Start — $500

Who this is for: You're committed. You're not testing—you're building. You want more variety, more options, and faster momentum from Day 1.

Initial Purchase:

  • 2x "4 for $100" packs = 8 bottles ($25 each)
  • 2x "3 for $100" packs = 6 bottles ($33.33 each)
  • 1x "2 for $100" pack = 2 bottles ($50 each)

Your Investment: $500

Your Inventory: 16 bottles

Average cost per bottle: $31.25


Month 1 Game Plan: Two Selling Cycles

Same aggressive reinvestment strategy, bigger scale.

CYCLE 1 — Days 1-15: Momentum From Day One

Your goal: sell 10 bottles in 15 days.

At $50 retail, that's $500 revenue. Yes, this is hustle. But you have 16 bottles to work with, so you're offering more variety and closing more sales.

Cost of those 10 bottles: $312

Revenue: $500

Profit so far: $188

And just like Package A, you're reinvesting EVERYTHING:

On Day 15, spend all $500:

  • 2x "4 for $100" packs = 8 bottles
  • 2x "3 for $100" packs = 6 bottles
  • 1x "2 for $100" pack = 2 bottles

You just added 16 MORE bottles.

Status on Day 15:

  • Bottles remaining from initial purchase: 6
  • Fresh inventory you just bought: 16
  • Total bottles available for Cycle 2: 22 bottles

CYCLE 2 — Days 16-30: Scale Mode

You're operating with serious inventory now. 22 bottles. Multiple scent families. Options for every customer type.

You're going to sell 12 bottles in the second half of the month.

Revenue: $600 (12 bottles × $50)

Cost of those 12 bottles: $375

Cycle 2 profit: $225


Month 1 Final Results:

  • ✅ Total bottles sold: 22
  • ✅ Total revenue: $1,100
  • ✅ Total cash invested: $500 (your initial purchase only)
  • ✅ Total cost of goods sold: $687
  • ✅ Net cash profit: $413
  • ✅ Remaining inventory: 10 bottles (value: $313)

Total value you created in 30 days: $726 ($413 cash + $313 inventory)

That's a 145% return on your $500 investment in one month.


🎯 Ready to Start?

Choose your package and let's build your business.

👉 Shop PLA's 2 for $100 | 3 for $100 Promotions

Mix and match to create YOUR perfect starter inventory.


Your First 30 Days: The Game Plan

Want to know exactly what to do each day to hit these numbers?

We've created a detailed 30-Day Calendar that breaks down your first month step-by-step:

  • ✅ Days 1-7: Who to talk to and how to make your first sales
  • ✅ Days 8-15: Building momentum toward your Day 15 restock
  • ✅ Days 16-23: Leveraging fresh inventory for maximum sales
  • ✅ Days 24-30: Closing strong and planning Month 2

📥 Download Your Free 30-Day Perfume Reseller Calendar HERE

This is your roadmap. Follow it, and you'll know exactly what to focus on each week.


What Nobody Tells You About Month 1

Let's talk about the stuff that doesn't show up in the Instagram reels.

1. Reinvesting ALL your revenue feels counterintuitive

You made $300 in two weeks. Your brain wants to celebrate, treat yourself, put it in savings.

Don't.

That $300 is FUEL. When you reinvest it into more inventory, you're not spending it—you're multiplying it. Those 9 new bottles you bought? They're assets. They'll turn into $450-500 in revenue over the next 15-30 days.

2. Not every bottle sells in 30 days (and that's okay)

You're going to end Month 1 with bottles left over. Package A ends with 5 bottles. Package B ends with 10.

That's not failure. That's called inventory.

Those bottles don't expire. They're not losing value. They're sitting there ready to sell in Month 2, which means you don't need to invest as much cash upfront next month.

3. Your first customers are practice

Your first few sales are going to feel awkward. You're going to stumble over your pitch. You're going to second-guess your prices.

That's normal. You're learning.

By sale #10, you'll sound like a pro. You'll know which bottles appeal to which customers. You'll handle objections smoothly. You'll close sales faster.

4. Months 2 & 3 is where you see the real results

Month 1 builds the foundation. Month 2 & 3 is where you really notice profit multiplying from your disciplined reinvestment strategy.

Why?

  • Confidence (you've already done this)
  • Customers (people who know you and trust you)
  • Experience (you know what sells)

Months 2 & 3, you're not testing. You're scaling.


Your Next Steps: Let's Build This

You've seen the math. You've seen the strategy. You've seen what's possible.

Now it's time to decide.

Are you testing the waters, or are you building a business?

Here's what to do right now:

Step 1: Choose Your Package

  • Package A ($300): Lower risk, prove the model, build confidence
  • Package B ($500): Serious start, more variety, faster momentum

Either one works. Both are profitable. Pick the one that matches your risk tolerance and commitment level.


Step 2: Shop PLA's Promotions

👉 Shop PLA's 2 for $100 | 3 for $100 Promotions

Mix and match across all three tiers to build your starter inventory. Get variety. Cover different scent families. Appeal to different demographics.


Step 3: Download Your 30-Day Calendar

📥 Download the Free 30-Day Perfume Reseller Calendar

This is your step-by-step roadmap. No guessing. Just follow the plan.


Step 4: Track Every Sale

Get a notebook. Or use your phone's notes app. Doesn't matter.

Every time you sell a bottle, write it down:

  • Date
  • Bottle sold
  • Price
  • Customer name (optional, but helpful for repeat business)

Why? Because at the end of 30 days, you'll look back and see exactly what worked, what sold fast, and what to double down on in Month 2.


Step 5: Join the PLA Reseller Community

You're not doing this alone.

Join our Facebook Group | Follow us on Instagram

Ask questions. Share wins. Learn from people who are a few months ahead of you. Get support when you need it.


The Truth About Reselling Perfumes

Month 1 isn't about getting rich.

It's about proving to yourself that this works. That people will buy. That you can sell. That this is real.

You're not hoping anymore. You're not wondering if this is legit.

You're a business owner.

Month 2? That's when you scale.

But first, you have to start.

👉 Shop Now and Build Your Business

Questions? Contact PLA:

Let's go. Your first month starts today.

AZ Roowala

AZ Roowala

Executive Manager, Perfumes Los Angeles


AZ is a fragrance expert with over 17 years of experience at Perfumes Los Angeles. Specializing in retail and wholesale operations, he offers personalized advice and builds trust through honesty. With a deep understanding of industry trends and customer needs, he is a trusted leader in the world of fragrances.